Join the dots to find what’s wrong with this picture

by Sue Bailey

This post was written in March 2008; specific information contained within it may be out of date.

There are only three dots, it’s not going to be difficult:

  1. eBay UK can call clicking five times to get into each of your orders to see if there’s a note from a buyer, a “workaround”.
  2. eBay France think you can remember a complicated click pattern through the depths of My eBay, when they could have just provided a link to the correct page.
  3. Seth Godin owns the world’s worst toaster, which is a bit like trying to pay his eBay invoice.

There’s been a lot of talk about “finding” rather than “search”, and about “the buyer experience” - making eBay easier to use. How about we look at the URLs too? http://www.ebay.co.uk/myebay - there, doesn’t that look nice?

Comments

4 Responses to “Join the dots to find what’s wrong with this picture”

  1. northumbrian on March 24th, 2008 9:58 am

    Ebay France have this strange idea we speak and read French Too :lol:

  2. Jimbo on March 24th, 2008 10:11 am

    I guess Seth got mugged off by the marketing. Perhaps it was the purple toaster on a shelf of white/chrome ones?

  3. Dan Wilson on March 24th, 2008 2:00 pm

    Norf,

    I was hoping for something slightly more cutting. ;O)

  4. anon on March 24th, 2008 9:17 pm
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