R.O.EYE to support eBay affiliates in the UK
August 19, 2008
eBay have appointed R.O.EYE, a specialist affiliate marketing agency, to support the eBay Partner Network (EPN).
EPN was launched by eBay on April 1st, after many years of running an external affiliate scheme managed by Commission Junction. The affiliate scheme pays publishers (website owners) for sending customers to eBay with rewards paid based on new accounts open and activity on eBay such as purchases.
R.O.EYE aim to support the existing EPN team acting in a supporting role for existing publishers to bring more publishers on board, especially within the UK.
They’re available to contact through the R.O.EYE website, or by emailing Chris Worthy at R.O.EYE. If you have a website or application that can send traffic to eBay, they can assist you in making money from the users who click through your site to eBay.
New price structure for US eBay affiliates
August 4, 2008
eBay are changing the way that payments are made to US affiliates who introduce new buyers. Currently, ACRUs are compensated at a fixed fee, which increases the more new members you introduce: it’s currently $25 per member if you bring in fewer than 49 people a month, up to $35 if you bring in 30,000 or more.
For new affiliates from 1st August and for everyone from 1st November, this will change:
Each publisher will be placed in a quality tier at the end of each month based on that month’s and historical traffic. The tiers will range from $0 to $50, and the higher the expected lifetime value of the customers a publisher sends, the higher the tier the publisher will receive.
(Emphasis mine.) New affiliates will be placed in the lowest, $0 tier to start with, “while the system calculates an appropriate tier”. What a great way to pull people into the program.
Existing affiliates will, in September, get access to a new report that tells them the quality of the traffic they have been sending eBay, so that they can see if they’re getting a pay cut or not. Forgive me for being cynical, but I don’t see anyone coming out of this any better off, except eBay.
But I am extremely impressed that eBay think they are able to predict a customer’s lifetime worth to them so early on in the relationship. Perhaps they would like to pick my lottery numbers this week?
eBay Partner Network partners with Pepperjam
May 30, 2008
The eBay Partner Network, eBay’s in-house affliate scheme, is to partner with affiliate network Pepperjam to bring EPN to more affiliate marketers. The move comes just months after eBay left Commission Junction, which won’t do the acrimonious relationship between the two networks any good.
Via Affiliate Tip.
eBay affiliates’ deadline extended
April 26, 2008
The eBay Partner Network has given affiliates an extra month to move their links from Commission Junction to the new network. CJ links will now cease to be valid on 31st May. This applies to Half.com and all eBay countries except Belgium, Netherlands, Hong Kong, and Singapore, which will still switch on 30th April.
eBay say that more than two-thirds of traffic has already moved to the new system. However, switching earlier rather than later should benefit affiliates, because clicks on the CJ system during May which convert into purchases or registrations in June will *not* be paid out. Dull though it is, don’t put off changing your links til the end of next month!




