Google & PayPal: Skipping competitors

May 30, 2008

This post was written in May 2008; specific information contained within it may be out of date.

There’s this company which I adore because they’re one of the most unlikely companies you’d expect to embrace the Internet.

Topskips (yes a skip hire company) have a website, they have a blog, they even have their own online company TV channel, and back in July 2007 Topskips started to accept PayPal. The reason I like them so much is they pretty much do everything an eBay seller should be doing - website, blog, video (waves to the guys at vzaar) and online payments.

Now however the competition is hotting up in the skip payments industry - Topskips have just announced they’ll be accepting Google Checkout in addition to PayPal. That’s not something that’ll happen any time soon on eBay, but for your own website offering a choice of payment methods is one of the top ways to ensure customers don’t abandon shopping carts.

If you’ve never visited the Topskips website it’s well worth a browse. You might not be in the market for skip hire, but they could teach an awful lot of businesses just how to fully embrace the web.